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Published on:

20th Aug 2025

The Death of the Ringtone

Ringtone sales have taken a nosedive that’s more dramatic than a roller coaster drop, and we’re diving right into that wild ride! I’m James A. Brown, and today we’re reminiscing about how we used to drop serious cash just to make our phones sing a little tune that screamed “me!” Remember when we’d fork out money for ringtones that matched our personalities, like blasting “Crazy in Love” for our best buds or busting out the Imperial March for work calls? Now, it seems like every phone sounds like a boring ol’ beep, and it makes me wonder what else we’re buying today that might just vanish tomorrow. So, grab your headphones and let’s chat about this quirky shift in our tech-savvy lives—because you know we love to keep things light and fun!

The Daily Note has kicked off with a delightful stroll down memory lane, specifically to the time when ringtone sales were booming like a summer blockbuster. Imagine this: back in 2007, we were all about spending our hard-earned cash to get our phones to play the latest pop hits or our favorite movie themes. Speaker A, James A. Brown, paints a vivid picture of how we used to choose ringtones that reflected our personalities—from the upbeat 'Crazy in Love' for our friends to the majestic 'Imperial March' for those serious work calls. It's a nostalgic reminder of a time when phones had a little more character. Fast forward to today, and we see that ringtone sales have plummeted from a whopping $1.2 billion to nearly nothing. What happened? Well, with everyone sporting the same default tones, it feels like our phones have lost a bit of their pizzazz. James poses a thought-provoking question: what other things do we cherish now that might vanish before we realize it? It's a fun and insightful exploration of trends and technology, leaving listeners pondering the fleeting nature of our modern possessions.

Takeaways:

  • The podcast dives into the fascinating decline of ringtone sales, which plummeted from $1.2 billion in 2007 to almost nothing today, making us nostalgic for the good old days.
  • Ringtone customization was once a thing of beauty, where we could express our personalities with unique sounds like Classical for work calls and the Imperial March for fun.
  • James reflects on the roller coaster of ringtone sales, illustrating how we went from paying for every unique ringtone to the monotony of default phone sounds today.
  • There's a humorous twist as James wonders what common purchases today might vanish into thin air like ringtones did, prompting us to think about the future of consumer products.


This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy
Transcript
Speaker A:

This is the Daily Note.

Speaker A:

I'm James A.

Speaker A:

Brown.

Speaker A:

I was chuckling about this chart I saw from the Recording Industry association of America.

Speaker A:

It looked like the steepest roller coaster drop I've ever seen.

Speaker A:

It's ringtone sales.

Speaker A:

billion in:

Speaker A:

We used to pay real money to make our phones sound like us.

Speaker A:

Crazy in love for your best friend, Classical for work calls, maybe the Imperial March, when I even bought apps to make my own ringtones.

Speaker A:

My favorite, Don't Go Away by Oasis.

Speaker A:

But today, just about every phone sounds the same, and it makes me wonder, what's something that we all buy now that'll be gone before we know it?

Speaker A:

What do you think?

Speaker A:

Let me know@jamesabrown.net on that note.

Speaker A:

I'm James A.

Speaker A:

Brown, and as always, be well.

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About the Podcast

The Daily Note with James A. Brown
Finding the extraordinary in the ordinary. 5 days a week, 90 seconds a day, on-air and online from sea to shining sea.
The Daily Note is a daily commentary podcast that finds deeper meaning in everyday moments. Host James A. Brown explores how our world really works through thoughtful observation and authentic storytelling.

Each short-form episode starts with something specific James noticed while walking downtown, a conversation overheard in a coffee shop, or a small detail that revealed something larger about modern life. These aren't political hot takes or partisan commentary. The Daily Note offers genuine reflection and systems thinking for busy professionals.
This daily podcast serves listeners who want intelligent analysis without the noise. Perfect for commuters, coffee breaks, and anyone seeking thoughtful perspective on current events, workplace dynamics, and American culture.

The Daily Note delivers smart commentary, personal storytelling, and practical insights in bite-sized episodes that respect your time and intelligence. New episodes Monday through Friday.

Commentary for people who want to understand their world better, not feel better about what they already believe.

To support my work and tell me what you think join me at JamesABrown.net.
Or email me at comments@jamesabrown.net.

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