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Published on:

8th Jul 2025

When Life Hit Pause: Searching for God (and Toilet Paper)

Takeaways:

  • During the pandemic, people didn't just hoard toilet paper; they sought deeper spiritual connections.
  • The surge in Bible searches during COVID shows a growing desire for something timeless and dependable.
  • When life got quiet, many of us found ourselves exploring our beliefs and searching for the sacred.
  • It turns out trust in stories and ancient texts might be stronger than trust in modern institutions.
  • The pandemic highlighted a yearning for durability and wisdom, as people sought lasting truths.
  • In the chaos of lockdowns, we were given the chance to reflect and rediscover what truly matters.

Links referenced in this episode:



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Transcript
Speaker A:

When they searched for God.

Speaker A:

This is commentary from James A.

Speaker A:

Brown.

Speaker A:

When the world shut down, people went searching not just for toilet paper or masks.

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They wanted something older, wiser, steadier.

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Searches for the Bible in Christianity spiked across the west during COVID and never dropped.

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Same pattern in Germany, Canada and Australia.

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Zoom out and you'll see a 20 year climb, then a certain spiritual surge.

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And here's the twist.

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The Bible beat Christianity each year.

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That says a lot.

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We all know trust in institutions is thin these days.

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So maybe our trust in stories are firmer.

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They want words, something written, something handed down, something durable.

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Either way, when life went silent, curiosity cracked open.

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People looked beyond lockdowns, layoffs, medicine markets.

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They looked for what lasts.

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Now, this year, both searches have hit record highs.

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We list what the pandemic stole and boy, it took a lot.

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But it seems to have given us something too.

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Permission to wander, space to remember.

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So I'll ask you when life paused, did you search for something sacred?

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Let me know in the comments and check out more@jamesabrown.net on that note, I'm James A.

Speaker A:

Brown and as always, be well.

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About the Podcast

The Daily Note with James A. Brown
Finding the extraordinary in the ordinary. 5 days a week, 90 seconds a day, on-air and online from sea to shining sea.
The Daily Note is a daily commentary podcast that finds deeper meaning in everyday moments. Host James A. Brown explores how our world really works through thoughtful observation and authentic storytelling.

Each short-form episode starts with something specific James noticed while walking downtown, a conversation overheard in a coffee shop, or a small detail that revealed something larger about modern life. These aren't political hot takes or partisan commentary. The Daily Note offers genuine reflection and systems thinking for busy professionals.
This daily podcast serves listeners who want intelligent analysis without the noise. Perfect for commuters, coffee breaks, and anyone seeking thoughtful perspective on current events, workplace dynamics, and American culture.

The Daily Note delivers smart commentary, personal storytelling, and practical insights in bite-sized episodes that respect your time and intelligence. New episodes Monday through Friday.

Commentary for people who want to understand their world better, not feel better about what they already believe.

To support my work and tell me what you think join me at JamesABrown.net.
Or email me at comments@jamesabrown.net.

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